Now international travellers with a love of luxury shopping can have some serious fun with the launch of Luxup, a invitation only club. The club which will be ready this summer has some of fashion’s most influential names are on board for the occassion. Averyl Oates has been enlisted as the company’s new commercial director; Vogue’s current fashion features director, Harriet Quick, will serve as editorial director; and British Fashion Council ambassador for emerging talent Sarah Mower will be the site’s new London fashion curator.
Luxup will offer members exclusive products and money-can’t-buy retail experiences in cities all over the world; beginning with international shoppers visiting London this summer. Working with partners from airlines to banks, Luxup will invite travellers to join the site before introducing them to shops in the city they plan to visit, giving them access to special events including fashion and trunk shows and one-to-one chats with the designer.
After successful team-ups with the likes of Japanese designer Taka Hayashi, Vans is launching a sneaker line designed by the fashion house Kenzo and inspired by its Spring 2012 runway collection.